Old companies that have been around for years and years who were once ahead of the curve usually find themselves searching for new ideas. That’s where we come in. Since we’re a small brand and not worldwide known, it’s easy for other companies to rip us off and no one is the wiser of who was first to the punch.  I saw this guy in Melbourne the other night wearing a very similar tee to one we released in our first year.  He said it was pretty new.  At least Lee Jeans had the creative juices to change it enough to not look identical to the original but just enough to be noticed by someone with a trained eye.